Armor Vision, one of the UK's most recognised names in off-road eyewear and rider protection, has confirmed it will exhibit at the inaugural Dirt Bike Live, taking place alongside Arenacross at the NEC, Birmingham, on 6–7 February 2027.
For many years, Armor Vision has been a familiar presence throughout British off-road motorcycling, supporting riders, race teams and major events across motocross, Arenacross and enduro. Renowned for its cutting edge goggle lens protection technology, the brand has built a loyal following by combining high-performance products with an unwavering commitment to the sport.
Having been a long-standing supporter of Arenacross, Armor Vision's involvement with Dirt Bike Live represents a natural next step as the event brings together every corner of the off-road industry under one roof.
Visitors will have the opportunity to meet the Armor Vision team, explore the latest products from across the range and find out more about the brand's continued support of riders and racing. Further details of its plans for the event will be announced closer to February.
Mark Chamberlain, Director of Armor Vision, said:
"We've been proud to support Arenacross for many years, so joining Dirt Bike Live was an easy decision. It's exactly the kind of event the off-road industry has been waiting for – somewhere brands, riders, teams and fans can all come together. We're looking forward to meeting customers, catching up with industry friends and being part of the inaugural event.”
Matt Bates, Promoter of Dirt Bike Live, added:
"The quality of exhibitors choosing to support Dirt Bike Live tells its own story. These are brands that riders trust, businesses that invest in the sport and companies that see the value of bringing the entire off-road industry together. Every new announcement is another vote of confidence in what we're building.
Armor Vision has been part of the Arenacross family for a long time, and we've seen first-hand the passion and commitment they bring to the sport. They're a brand that's respected throughout the paddock, so we're delighted they're continuing that journey with us at Dirt Bike Live. Their support is another important step towards creating the UK's physical home of dirt bikes.”
Taking place alongside the opening weekend of the 2027 Arenacross Championship, Dirt Bike Live will bring together manufacturers, aftermarket brands, retailers, race teams, governing bodies and riders in what is set to become the UK's annual meeting place for the off-road community.
Tickets are on-sale now at dirtbikelive.com