Suzuki to continue with title sponsor for the Oliver’s Mount Barry Sheene Festival

Wednesday April 12, 2017 at 8:41am
Suzuki to continue with title sponsor for the Oliver’s Mount Barry Sheene Festival
Today, Oliver’s Mount Race Circuit is thrilled to announce that they have agreed terms that will see Suzuki continue as a circuit sponsor for the 2017 season and they will title sponsor the Barry Sheene Festival on July 22nd/23rd.

The event will be known as ‘The Barry Sheene Festival Powered by Suzuki’.

The big news is that Barry Sheene's actual World Championship winning bikes from 1976 and 1977 will be present at Oliver's Mount and on display for the whole weekend.

About Oliver's Mount:

Oliver’s Mount road race circuit is England’s only natural ‘road’ race track. Situated just five minutes from Scarborough’s town centre, the races have been likened to a ‘miniature TT by the seaside’. Edge of your seat racing, the closest action seen at any race venue, friendly locals and a stunning setting are all key features of a race weekend at Oliver’s Mount.
Importantly, for the racers, the 2.43 mile track has always been regarded as a challenging, tight and twisty circuit, which tests their skills to the maximum. With a racing heritage that dates back to 1946, Oliver’s Mount Race Circuit has a rich history of motor racing and has seen many of the great riders race at ‘The Mount’ over the years.
It is this rich history at Oliver’s Mount and especially the circuits connection with Barry Sheene that made this partnership so obvious to Suzuki GB.

As one of the world’s most successful automotive brands, enjoying a reputation as an innovative leader in compact car, motorcycle, marine and 4WD technology, Suzuki has a reputation for outstanding quality and value for its millions of customers throughout the world. In addition its rich history on the race tracks around the world and the success that Suzuki had with Barry Sheene means that this partnership has that little bit of extra kudos.


Scott Beaumont, Marketing Director at Oliver’s Mount said:
"Oliver’s Mount Race Circuit has enjoyed many battles on the track over the years and many were provided by Barry Sheene, Steve Parrish and a whole host of other Suzuki mounted riders. It was therefore important to us to retain Suzuki as a circuit partner and continue with the title sponsorship of the Barry Sheene Festival. 
‘We are excited that Suzuki will continue to title sponsor the Barry Sheene festival and we are looking forward to our relationship continuing for many more years to come"

Tim Davies, Aftersales Marketing Co-ordinator at Suzuki GB added:
"We’re both pleased and proud to continue our association and sponsorship of the Sheene Festival at Oliver’s Mount.. While this is the third year that we’ve backed the event through our Vintage Parts Programme, 2017 looks set to be bigger than ever, as we celebrate 40 years since Barry’s final World Championship victory.
The crowd and customer interaction at this is event is overwhelming and it’s certainly a highlight for us and everyone involved in the Suzuki Vintage Parts Programme. We look forward to seeing some familiar and new faces at this year’s event."

2017 Events:

Oliver's Mount will host 4 events throughout 2017 at the iconic roads circuit in Scarborough:

Bob Smith Spring Cup - 22nd/23rd April Cock O'The North - June 24th/25th Barry Sheene Festival powered by Suzuki - July 22nd/23rd Steve Henshaw Gold Cup - September 23rd/24th                                
Further Information and Links:

For more information about Oliver’s Mount visit: 

On social media, follow Oliver’s Mount:

For more information on Suzuki GB:  

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