Michelin continues into 2017 with Oliver’s Mount partnership

Tuesday February 7, 2017 at 4:03pm
Michelin continues into 2017 with Oliver’s Mount partnership
Michelin has today announced the continuation of their partnership with Oliver’s Mount Road Race circuit. Situated in Scarborough, UK, Oliver’s Mount is the only road race circuit in England and Michelin is proud to be back as a partner for the 2017 road race season.

The tyre manufacturer has teamed up with Oliver’s Mount Race Circuit, England’s only natural race circuit of its kind, to continue with the promotion of it's road tyres in 2017.

With four events in 2017, the Michelin logo will be lining the 2.5 mile circuit as riders race at speeds of up to 180mph trying to win the trophies and championships that will be awarded at 'The Mount'.

Oliver’s Mount has been likened to a ‘miniature TT by the seaside’ and is hoping for record crowd numbers in 2017 at events in April, June, July and September.

Oliver’s Mount Marketing Director, Scott Beaumont said:
“2016 was an amazing year for Oliver’s Mount with huge crowds and fantastic TV and media coverage. With the support of Michelin, we feel that our growth can continue as we take the sport of road racing and the venue of Oliver's Mount to an even bigger audience this year..

It really is fantastic news that Michelin will continue to support us and we hope that this partnership will continue to grow over the coming years.”

Michelin’s Marketing Manager James Dimmock said: 
“Michelin’s  partnership with a circuit like this makes perfect sense. Oliver’s Mount has a proud racing heritage, but it has its sights set firmly on the future – very much like Michelin itself. We very much enjoyed working with Oliver’s Mount last year and we are looking forward to continuing that in 2017.”

For more information about Oliver’s Mount visit: www.oliversmountracing.com 

For all Michelin news and to view their range of tyres, visit www.moto.michelin.co.uk

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